Ecommerce Companies In Kenya Should Implement These Customer Retention Strategies in 2023
The acquisition of customers must be your primary concern as you develop your e-commerce business in Kenya. But as their businesses expand, far too many online businesses continue to focus the majority of their time and resources on luring new customers and ignore customer retention. But developing a devoted customer base is crucial to starting […]
What Is Brand Awareness and How Do You Measure It?
Every business wants their name to be recognizable. But how do you become a McDonalds, Starbucks, Amazon, or any other big name? Of course, having millions of dollars at your disposal is effective. But we happen to live in the greatest era of all time for businesses of any size looking to enhance their name […]
5 Ways To Get The Most ROI From Your Marketing Budget.
Organic reach has really been hard lately so many businesses are turning to Paid adverts to reach bigger audiences. You have to take care of your budget because of businesses re-shifting expectations when it comes to return on investment. These days, metrics on social media are not in terms of only likes, followers, or retweets. […]
Inbound Marketing 101: A Step by Step Guide to Lead Generation.
Having a tough time attracting qualified traffic to your website? Are you puzzled when reviewing your site’s analytics, wondering why visitors aren’t converting into valuable leads and, more importantly, loyal customers? It might be time to refine, retool, or rethink your marketing plan. Inbound marketing is the most efficient way to turn complete strangers into […]